California Business and Professions Code

§ 17539.1

BPC § 17539.1 Effective Jan 1, 2026Div. 7 · Part 3 · Ch. 1 · Art. 2

Statute text

(a)The following unfair acts or practices undertaken by, or omissions of, any person in the operation of any contest or sweepstakes are prohibited:

(1)Failing to clearly and conspicuously disclose, at the time of the initial contest solicitation, at the time of each precontest promotional solicitation and each time the payment of money is required to become or to remain a contestant, the total number of contestants anticipated based on prior experience and the percentages of contestants correctly solving each puzzle used in the three most recently completed contests conducted by the person. If the person has not operated or promoted three contests he or she shall disclose for each prior contest if any, the information required by this section.

(2)Failing to promptly send to each member of the public upon his or her request, the actual number and percentage of contestants correctly solving each puzzle or game in the contest most recently completed.

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Legislative history

Amended by Stats. 2025, Ch. 623, Sec. 2. (AB 831) Effective January 1, 2026.